Privacy Policy

Information We Collect

When you open an account or use our services we collect the personal details required to create and manage that account. This typically includes your full name, date of birth, residential address, email address, telephone number and any identification documents needed to verify your identity.

We also collect information generated through your activity on the site. This includes transaction records, betting and gaming history, deposit and withdrawal details, and communication exchanges between you and our customer support team. Technical data such as your IP address, browser type, device information, pages visited and time spent on the site are logged automatically.

How We Use Your Information

Your personal data allows us to provide a secure and personalised gaming experience. We use it to process registrations, manage deposits and withdrawals, verify your age and identity, prevent fraud, and meet strict regulatory requirements set by the UK Gambling Commission.

Where you have given consent, we may send you updates about new games, promotions and special offers that we believe will interest you. You can change these preferences or withdraw consent at any time. We also analyse aggregated data to improve our website, develop new features and understand player preferences.

Sharing and Disclosure

We do not sell your personal information to third parties. However, we may share data with carefully selected partners who help deliver our services. These include payment processors, identity verification agencies, anti-fraud specialists, and professional advisers who are all bound by strict confidentiality agreements.

Information may also be disclosed to regulatory authorities when required by law, for example during licensing audits or investigations into suspicious activity. In the event of a business restructure or sale, customer data may be transferred as part of the overall assets, subject to the same privacy protections outlined here.

Cookies and Tracking Technologies

Our website uses cookies and similar technologies to ensure the site functions correctly, remember your preferences, measure performance and, with your permission, deliver relevant marketing messages. You can adjust your cookie settings through your browser or our cookie preference centre at any time.

Essential cookies cannot be disabled as they are necessary for account security and basic site operation. Full details of the cookies we use, their purpose and duration are available in our separate cookie policy.

Data Security

We take the protection of your information seriously and employ industry-standard security measures including encryption, secure servers, access controls and regular security testing. Access to personal data is restricted to authorised personnel who need it to perform their roles.

While we strive to protect your data, no system can guarantee complete security. You also play an important role by keeping your account credentials confidential and notifying us immediately if you suspect any unauthorised access.

How Long We Keep Your Data

We retain your personal information only for as long as necessary to fulfil the purposes outlined in this notice or to meet legal and regulatory obligations. This usually means keeping core account and transaction records for at least six years after your account is closed, in line with gambling and anti-money laundering regulations.

Your Rights

You have several important rights under data protection law. These include the right to access the personal data we hold about you, to request correction of inaccurate information, and to ask for deletion of your data in certain circumstances. You may also object to particular types of processing or request that we transfer your data to another organisation.

To exercise any of these rights, please contact our customer support team or use the dedicated privacy request form on the website. We will respond to all valid requests within one month, or sooner where possible. If you are unhappy with our response you have the right to complain to the Information Commissioner’s Office.

International Transfers

Some of our service providers are located outside the UK. When we transfer personal data to countries that do not offer the same level of protection as UK law, we ensure appropriate safeguards are in place through approved contractual clauses or other lawful mechanisms.

Changes to This Privacy Policy

We may update this notice from time to time to reflect changes in our services or legal requirements. The latest version will always be available on this page, and we will notify registered customers of significant updates by email or through the website.

Continued use of our services after any changes have been posted indicates your acceptance of the updated terms.

Contact Us

If you have any questions about this privacy policy or how we handle your personal information, please contact our Data Protection Officer using the details provided in the Help section of the website or by writing to the registered office address listed in our Terms and Conditions.